Threshold Adornment
holistic hair & makeup artist
editorial • edgy • elevated• refined • earthy
Client Overview
Misty is the founder of Threshold Adornment, a holistic beauty practice that transforms hair and makeup into sacred ritual. With nearly two decades of experience working with high-profile clients, brides, and soulful creatives around the world, Misty approaches beauty as ceremony- marking life’s threshold moments with intention, presence, and radiance.
Services: Template Customization + Brand Kit
Strategy Call to align brand goals, design vision, and map out website
Brand Kit (color palette, font styling, visual direction)
Customized Glo Squarespace Website Template
Mobile Optimization + Clean, modern layouts
Tech Integrations (email marketing, forms)
Domain connection + Launch setup
The Problem
Despite her deep experience and clear brand identity, Misty had never had a website. She had a complete vision- beautiful custom fonts, a refined brand deck, rich copy, and high-quality imagery- but felt stuck when it came to the tech side of bringing it to life. The idea of building and launching a strategic website alone felt daunting. She needed a site that could translate her depth and elegance while offering structure, support, and education- fast.
What We Did
Through our Template Customization service, we took Misty’s existing brand assets and transformed them into a polished, intuitive, and elevated Squarespace site- customized to reflect the soft strength, spirituality, and beauty of her work. We offered design input, layout guidance, and hands-on implementation, customizing every page with intention and flow.
To ensure her site wouldn’t just look good but get found, we layered in our SEO Essentials package, optimizing site structure, metadata, keywords, and images to support visibility and long-term discoverability. We also supported integration with HoneyBook, giving her a smooth booking system for the next phase of her business.
The Outcome
Misty’s new site is now a sacred online home that finally reflects the depth and beauty of her work. With elevated visuals, clear offerings, and a clean, intuitive structure, her site positions her as the go-to holistic beauty expert in her space. She now feels confident sharing her work online, with a site that supports both her presence and her growth. She’s ready to step into a new season of business with clarity, confidence, and a space that evolves alongside her.
Ready to Get Started?
Here’s How it Works:
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Start by filling out this quick 90-second inquiry form with a few details about your business and what you’re envisioning. I’ll review everything and get back to you within 24 business hours. (Honestly, probably less- your inquiries are my favorite emails to open!)
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I’ll follow up with a link to my calendar so you can book your 30-minute discovery call. This is a fun, no pressure chat where we get to meet, start mapping out your website, make sure the vibes are good, and talk about our astrology charts (jk… maybe- but you’d be surprised how many times this comes up on my client calls!).
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After our call, you’ll receive a personalized website proposal outlining exactly how we’ll bring your site to life- from strategy to design to launch. You’ll see the full scope, timeline, and investment clearly laid out, so you can move forward feeling informed, confident, and ready to take the next step.
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Once you accept your proposal, you’re officially on the schedule. Your new website is only weeks away, so this is the moment to celebrate! Pop some bubbly (or pour a cup of your expensive tea), feel the relief hit, and get excited… because it’s happening!!